Digital Marketing Attribution Modeling

Optimize your marketing dollars today


Centralized Reports

Take the hassle out of getting to the data you want. We offer access to all of your campaign results in one place.

Real-Time Campaign Trail

Your customers are visiting your site right now. Why wait for campaign results? oobyMetrics is optimized to get you the data you need immediately.

Smart Tagging

Using oobyMetrics' smart tagging, you can easily attribute offline marketing traffic and coupon codes to your defined campaign sources.

Quick Onboarding

Most integrations are a simple copy-n-paste. If you have Google Analytics installed on your website, the install is even faster with our GA plugin.

Business Flexibility

Designed with the knowledge that every business is different, oobyMetrics' platform is meant to scale around your business and keep costs low.

Fast Loading

The code loads via non-blocking network calls and responds in just a few milliseconds. If your engineers can come up with a quicker way and we end up using it, we'll give them $100 and a job.

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Data To Suit Your Needs

At oobyMetrics, we are constantly evolving to blend cutting-edge technology
with digital marketing attribution. Our data-focused mission is to provide
you with all the information you need quickly to make the best decisions possible.


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Latest blog posts

Why Should I Care About Multi-touch Attribution?

Marketing attribution is an essential piece of your marketing pie. We've learned that basic analytics are great, but ultimately, they just aren't going to cut it.

6 Reasons to Love oobyMetrics

There is a ridiculous amount of research that proves people know marketing attribution is a great idea, but they think it's a massive undertaking. FALSE.

The Logical Approach to Attribution Modeling

A quick search on Google will quickly reveal that most ecommerce business owners have at least heard of digital marketing attribution modeling